Lisa Barnard's Digital Portfolio
Hello
Hi there! I'm Lisa Barnard, a Digital Marketer and Graphic Designer, based in Leicestershire. I specialise in helping businesses grow their online presence through strategic marketing campaigns and engaging content. With my help, I can build a loyal audience in your website traffic and generate leads that convert into sales.
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In January 2024, I began the career switch from Art and Design to Digital Marketing, enrolled on a Level 3 Digital Marketing Course with The Skills Network. I have achieved my BA (Honours) in Graphic Design (2021) and MA in Design Innovation (2023).
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I created this site to detail my experience on my blog showcase my work in my digital portfolio and document my continual development on my CPD page.
Work Experience
2024 - Present - Digital Marketer/Social Media Assistant - Air Ambulance Superstore
As the Digital Marketer/Social Media Assistant, I oversee all online marketing initiatives for the company, including social media, email marketing, and SEO. I have successfully increased website traffic and engagement by 40% in the past year.
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2021-2022 Graphic Designer/Digital Marketer - Graff HQ
As the Graphic Designer/Digital Marketer, I developed and excited social media campaigns for clients across various, including education and art exhibitions. I increased followers and engagement by 50% on average.
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Education
2022-2023 - De Montfort University
During my time at DMU, I gained a solid foundation in design innovation, marketing and website design. I also participated in a study abroad program in Europe, where I learned international marketing strategies from focus group international students.
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2018-2021 - De Montfort University
During my time at DMU, I gained a solid foundation in graphic design, media, marketing principles and consumer behaviour. I also participated in a work placement in Leicester, where I learned work experiences from Next, Ladybird and Arch Creative.
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